Grow your organisation
with purpose.
We help charities, educators, communities, and businesses with a purpose, to grow.
We’ll connect the dots between your products, brand, and digital presence, providing you with the hands-on support you need to make a real impact.
Welcome to Lab 16-12
Making a real difference isn’t easy. You have big ambitions to launch a new service, connect with your community in a meaningful way, or get to grips with the latest technology. But you’re juggling limited resources, and the pressure is on to get every decision right.
Often, that means the headache of bringing in different specialists for each task – a brand agency here, a digital consultant there, a project manager somewhere else. It can quickly become complicated, disconnected, and costly.
We do things differently. We’re a consultancy that works as a flexible extension of your team, providing all the expertise you need in one place. We’re here to provide you with clear, practical support that addresses your needs, helping you move forward with clarity and confidence.

Everything you need to grow, all joined up
We don’t believe in working in silos. Real, lasting progress happens when your product, digital, and brand strategies all pull in the same direction. We help you connect the dots for a stronger, more efficient way forward.
Product Management
Got an idea for a new service? We’ll help you transform your rough concept into a polished product that people genuinely need and love using again and again.
Digital & AI
The digital world moves fast. We’ll be your guide, helping you leverage technology and AI to connect with your audience, work more efficiently, and amplify your impact.
Brand Management
A great brand is built on trust. We’ll help you tell your story in a way that genuinely connects with your audience, creates a loyal community, and makes you memorable for all the right reasons.
Programme Management
Large-scale projects involve numerous moving parts. We’ll keep everything on track, turning your ambitious ideas into successful, stress-free results, whilst centring collaboration.
We work with people making a difference
We focus our energy on areas where we can have the most significant impact. We’re not a one-size-fits-all consultancy; we thrive on understanding the unique worlds our clients operate in.

We’re proud to partner with:
Charities
You’re tackling society’s most important challenges. We’ll help you leverage digital tools and clear messaging to expand your reach, rally support, and amplify your impact.
Educators
You’re shaping the future through research and education. We’ll help you improve how you teach, research, and engage with students and the wider world.
Communities
You’re bringing people together to make a difference. We’ll help you use simple tools to get organised, connect with your members, and turn your shared passion into positive action.
Startups
You’re full of brilliant ideas and ready to grow, fast. We’ll provide the strategic thinking and hands-on support to help you fly.
Small Businesses
You’re established and successful, but you’re ready for the next step. We’ll help you innovate, scale up, and stay ahead of the curve.
Who we work with
Why work with us?
It’s simple, really.
1.
One team,
less hassle.
Forget juggling multiple agencies and conflicting advice. We provide clear, joined-up thinking across all the key areas, saving you time, simplifying communication, and making your budget work harder.
2.
We’re in it with you for the long haul.
We’re not just advisors who deliver a report and disappear. We act as partners, working alongside your team, sharing our knowledge, and building up your in-house skills and confidence.
3.
No jargon, just real-world results.
Our focus is always on practical, actionable steps that lead to tangible, measurable results. We translate complex ideas into clear plans that your team can get behind.
4.
Fresh thinking is in our DNA.
Our name, ‘Lab 16-12’, reflects our approach. We love to experiment, ask ‘what if?’, and explore new ideas to find the most innovative, most effective way forward for you.